While handling thousands of transactions and music and talent matters over his more than 20-year legal career, Darren Fried has helped agencies and brands understand and execute complex agreements. He also focuses on FDA and related regulatory matters, including the labeling and advertising of cosmetics, over-the-counter pharmaceuticals and dietary supplements.
Creative agencies, major fast-food brands and large holding companies value Darren’s counsel when executing global and U.S.-focused media buying, advertising, public relations, talent, music production and celebrity influencer agreements. His efficient and productive solutions balance legal and business needs.
At the earliest stages of a transaction, Darren outlines critical business, commercial and legal issues for master services agreements (MSAs). When problems arise involving celebrity talent, he negotiates with A-list talent representatives to achieve fair and reasonable outcomes.
An accomplished semiprofessional musician and songwriter, Darren’s firsthand understanding of the creative process informs his approach to handling transactions that involve talent, music and film. He puts himself in his clients’ shoes to quickly assess their needs and pinpoint the issues that impact their business.
Before he joined Davis+Gilbert, Darren was a transactional attorney at a large independent media company. He began his legal career as a litigator at a large international firm. Darren enjoys mentoring new associates and facilitating their growth opportunities.