Sara Edelman helps content creators, advertising agencies and fashion companies navigate copyright, right-of-publicity and talent issues to produce compelling and creative content for their brands. She negotiates talent, sponsorship, artwork, music and production agreements; performs apparel clearances; and resolves copyright and intellectual property disputes.
In the fast-paced worlds of advertising, content creation and fashion, Sara is a savvy and responsive partner ready to address her clients’ content production needs quickly. She understands their business, considers their risk tolerance, and gets the job done. Content creators of all stripes and sizes count on her to meet their aggressive timelines when reviewing their advertising materials and other creative content. She negotiates their rights to produce that content with airtight agreements for high-level talent, music, artwork and props.
A visual arts enthusiast and an avid photographer, Sara uses her keen eye to evaluate her clients’ work for potential copyright liability. She knows how close is “too close” to draw inspiration for content without infringing the rights of others, and how a claim will play out in litigation.
When copyright, right-of-publicity and other intellectual property claims arise, Sara embraces her clients’ issues as her own. A former litigator and a tough negotiator, her solid, practical advice addresses the needs and interdependence of all parties involved. She uses creative suggestions and guidance to resolve disputes as efficiently and inexpensively as possible.