Alexa Meera Singh of Davis+Gilbert LLP

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Alexa Meera Singh takes a creative approach to counseling agencies, advertisers and global brands. She addresses complex legal issues that arise in advertising, marketing and media activities, and helps clients navigate regulatory requirements of the Food & Drug Administration, Federal Trade Commission, Consumer Product Safety Commission, and other state and federal agencies while adhering to industry-specific mandates.

With a keen understanding of a wide range of industries, including beauty, wellness, sustainability, fashion and textiles, food and beverage, and children’s products, Alexa provides cross-purpose, multidisciplinary legal counseling. A strong communicator, she translates complex legal principles into actionable guidance and balances legal compliance with business needs.

Alexa supports client solutions as early as the initial concept development stage by advising on claim substantiation and advertising copy, assisting with regulatory reviews and approvals, and developing compliance programs. In addition, she frequently advises on social media and influencer marketing campaigns as well as sweepstakes, contests and promotions. Alexa also helps draft and negotiate agreements concerning brand campaign activations and supports the development and licensing of consumer products and intellectual property.

Before she joined Davis+Gilbert, Alexa was an associate at Manatt, Phelps & Phillips and Proskauer Rose, where she gained experience handling transactional and regulatory matters in advertising, entertainment and media as well as in consumer protection litigation.

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FTC Staff Report Brings Dark Patterns to Light

Trick or treat? The Federal Trade Commission (FTC) staff is focused on one “trick” this spooky season: Designing user interfaces to trick or manipulate users into taking actions they would not otherwise approve of, or putting obstacles in place to discourage consumers from exercising certain rights. These so-called “dark patterns” are a continued focus of … Continue Reading

Don’t Be Bamboozled by Environmental Benefit Claims

$5.5 Million FTC Settlements for Bamboo Textile and Environmental Benefit Claims Under Penalty Offense Authority The FTC recently announced that it has reached a $2.5 million settlement with Kohl’s and a $3 million settlement with Walmart for allegedly making misleading representations that textile products were made of bamboo fabric and provided environmental benefits because those products were derived from … Continue Reading

FTC To Focus on Subscription Services — Hints at Taking Action Against “Dark Patterns”

The FTC has issued a new Enforcement Policy Statement Regarding Negative Option Marketing (Policy Statement), generally warning companies about their compliance obligations relating to negative option programs and against using website design features to deceive consumers into signing up for subscription services (i.e. by using “dark patterns”). The Policy Statement was released in light of … Continue Reading

Supreme Court Narrows Definition of Autodialer in Facebook Ruling

The U.S. Supreme Court released its eagerly anticipated decision in Facebook Inc. v. Duguid yesterday, narrowly construing the definition of an automatic telephone dialing system, or autodialer, under the Telephone Consumer Protection Act (TCPA) and resolving the uncertainty that had led to a long-standing split in the circuit courts. Autodialer Definition and Interpretations A circuit split regarding … Continue Reading
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