Brooke Erdos Singer of Davis & Gilbert LLP

Brooke Erdos Singer of Davis & Gilbert LLP

Brooke Erdos Singer is a partner in the Intellectual Property and Advertising, Marketing & Promotions Practice Groups of Davis & Gilbert.  Ms. Singer represents numerous multinational and national advertising and marketing agencies, as well as fashion, beauty, entertainment and media companies in connection with trademark, copyright, advertising and corporate intellectual property matters.

Ms. Singer is experienced in all aspects of branding, including the clearance and prosecution of trademarks and advertising slogans, counseling regarding proper use of marks, and brand protection and enforcement strategies. Her practice also includes the review of advertising copy for trademark, copyright, rights of publicity and privacy and claim substantiation issues. This combination has given Ms. Singer a unique understanding of the interplay between advertising and branding, enabling her to effectively partner with her clients to avoid potential issues and devise creative solutions.

Ms. Singer also advises manufacturers, distributors and retailers of cosmetics and over-the-counter drugs on regulatory issues, including reviewing labeling, advertising and packaging. Her transactional experience includes drafting and negotiating a wide array of agreements, including license agreements, distribution agreements, agency/client service agreements, and conflict settlement agreements.

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Battling the Real “Fake News”: FTC Reaches Multi-Million Dollar Settlement with Internet Marketers for False Celebrity Endorsements

Unfortunately, the unauthorized use of a celebrity’s name and image has become a deceptive advertising practice frequently used by dishonest online marketers. This type of ad typically claims (falsely) that a public figure has used or endorsed what is billed as the latest miracle weight loss supplement or wrinkle-reducing cosmetic. Going after these bad actors … Continue Reading

Implications of Brexit on Trademarks in the EU

The United Kingdom’s vote on June 23, 2016 to withdraw from the European Union has left many issues in flux, including the rights of owners of European Union Trademark registrations (EUTMs), formerly Community Trade Marks (CTMs). While details of the separation have yet to take shape, below are some points to keep in mind:… Continue Reading
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